Tuesday, August 25, 2009

Getting Rid of Vices



A former co-worker has decided to give up smoking and I could not be more happy for her. She has made it twenty days and has not had a single cigarette, which I think is incredible. She has inspired me and I, too, am going to give up a vice. Problem is I can't think of one. I could give up drinking but that is going to come to a stop for a while for reasons I don't need to talk about in this forum. I could stop eating fast food but is that a vice? I guess it is keeping me being a fat piece of crap so I suppose I could give that up...

Maybe I could start doing something instead of giving something up. Maybe volunteer around the community or maybe just start running or something. I've got to do something.

Give me your suggestions. I'd be interested in hearing some advice. Additionally, let's keep this clean.

And speaking of vices...

Monday, August 24, 2009

Lessons Learned in Vlogging

Drinking and video recording don't mix. Hard to believe, I know. I haven't owned this camcorder for a week and I'm already realizing that not every situation calls for video footage. I have no plans to bring the camcorder back to Iowa City. There are some things that don't need to be documented. I also realized that I can't drink like I used to in college. Lessons aside, I had an amazing time and can't wait for the football season to begin. Go HAWKS!

After recovering from a great night in Iowa City I must turn my attention to a greater priority, which is work. It's after 11:00 p.m. and I'm at the office printing off a series of projects that need to get done. I leave for Colorado tomorrow afternoon and project deadlines must be met prior to my departure. That leaves me in a shitty situation that I would like to avoid, but inevitably the work needs to be completed. Just like my experience in Iowa City, there are also lessons to be learned from my procrastination here at work:
  1. Vacations are fun, but are more enjoyable if you're not worried about the work you didn't complete prior to leaving.
  2. A little planning goes a long way: I've known for weeks what I will be doing each day on vacation, but couldn't have told you two weeks ago when exactly I would be finished with my post-season project.
  3. Dependability: A co-worker is depending on my work to be completed in order for him to effectively do his job. By not completing my work I would be effecting someone else's work which in turn could be effecting many others.
Each of these is pretty obvious but they seem a lot more apparent when you are stuck at work into the wee hours of the night.

As far as the Colorado trip goes, you can expect some blogging and/or footage posted while I'm on the trip. While I can't predict what will go down during this adventure, I can tell you that the many fun/interesting occurrences will make an appearance on this blog.

I think I'm 25% done with my work for the night, no big shake.

Friday, August 21, 2009

Now Playing on No Big Shake

I recently purchased a camcorder to document my upcoming trip to Colorado with a few other friends. As I searched for camcorders online, I realized that this would also be a great way to add video to NoBigShake.com.

I haven't given a lot of thought to what kinds of videos I will post. There will be a few updates on my half-marathon training which I recently started. I will also be posting some highlights from my upcoming trip to Colorado. Whatever videos I add, my goal is to make them fun and interesting.

With that said, here is my introductory video blog (vlog). I realized that the online reviews were correct when users claimed that it doesn't shoot well in low-light areas. Bear with the crappy video of this first post. It is bound to get better.

Wednesday, August 12, 2009

Twitter Creates Full-Time Jobs

I hope by including Twitter in the title of this post you don't automatically dismiss this article. Even though it's mostly about the social craze and microblogging site, it's also about companies reaching out to their customers in unique ways and providing a valuable resource in the process.

A large part of my job is digital marketing via the Menace's website, email newsletters, facebook, and Twitter. I add new stories to our site, update photo galleries, sent out invites and post tweets about upcoming Menace events and promotions. I like to think that I do a pretty good job at what I do, but there is always room for improvement. This was very apparent to me when I stumbled upon Panchero's Twitter page.

Reid is the social marketing guru for Panchero's and his full-time job revolves around Twitter. Although "tweeting" isn't the only thing he does, it seems to me that his job wouldn't exist without Twitter. In addition to connecting to Panchero's fans via Twitter, Reid also runs a blog for Panchero's which contained a few interesting marketing initiatives:
  • Vlogs (video blogs) of weekly trivia questions and the winners who receive free gift cards
  • Free Burrito Tour: Reid includes details about where the Panchero's Hummer will be each week to hand out free burritos
  • Burrito Eating Contest: There was also a story about Panchero's third annual eating contest where the winner won free burritos for a year!
Each of these are simple ideas that Panchero's carried out using Twitter and a blog and is creating some great marketing opportunities for their organization.



Best Buy has also started a Twitter initiative with the creation of the Twelpforce that consists of Best Buy associates answering any and every question submitted through Twitter. It's free to use, and a great way to connect with customers who are in need of technology support. The twelpforce also helps to highlight Best Buy's major strengths, knowledge and customer service, compared to other electronic retailers (ie: Wal-Mart) who exhibit little to no knowledge about the products they sell.

Best Buy and Panchero's are just two examples of companies who have used social networking to their advantage and helped them connect to their customers. It's more than just tweeting but developing creative ways to connect via Twitter. Because Twitter provides a way to connect to many customers in an effective way, social networking jobs have been created at many companies.

Thumbs up to both companies for their use of social networking, and thanks to Panchero's for the free steak burrito!

Friday, August 7, 2009

TetherBerry


We have all seen the iPhone commercials that highlight the many amazing apps (applications) for the iPhone. It is truly a remarkable device that seems to have no limits. I don't care what phone you own or where your smart phone loyalty lies, you can't not be impressed with the iPhone.

With that being said, I have discovered an amazing BlackBerry tool that I hope other BlackBerry users or "CrackBerrys" will try out. It's called TetherBerry and it's an application that you can download on your BlackBerry. TetherBerry allows you to connect your BlackBerry to your Mac or PC laptop and receive an internet connection through your phone. It works anywhere as long as you have a signal on your phone. I have only tried this on my MacBook Pro, so I'm assuming it will work just as well on a crappy PC.


I realize that tethering is also a feature on the iPhone but there are a couple of major differences. First off, AT&T has yet to offer tethering to iPhone users in the U.S. Secondly, when it does become available, you will most likely have to pay an additional monthly fee to use this feature. This is not the case with TetherBerry.

TetherBerry has released a
Beta version that will be free to use for 7 days, after that you will have to fork over $50 (well worth it in my opinion), to get the full version. The $50 is a ONE-TIME fee for the application and won't be a monthly charge. For those of you who travel or take your laptop everywhere you go, this is a must-have for your BlackBerry.

Saturday, August 1, 2009

Time for an Actual Laugh

Dan's most recent post entitled "Funny Joke," did nothing for me and probably didn't bring much laughter in your life either. Well hopefully this post will.

I watch a lot of Seinfeld reruns during the late hours of the night and caught one of my favorite episodes last week. While it's impossible to label my one favorite Seinfeld episode, I can say that the rental car clip is one of my favorite all-time Seinfeld scenes. Enjoy.